If you’re on this page reading right now, you’re probably looking for the next best thing when it comes to social media and/or website content. Maybe people are scrolling right past your posts on Instagram, only spending a few seconds skimming your blogs, or you’re receiving next to nothing when it comes to community engagement. …
The Power of Multimedia in Your Content Strategy Read More »
Colors are a lot more complicated than what meets the eye. Each one evokes specific emotions, which is why they are so important in branding. So let’s dive into what colors correlate to which emotions… well just a few! Red: Excitement, passion, energy, and action. (Think YouTube or Nintendo) Youtube is one of the largest …
There are lots of ways for your brand to get “lost in the sauce” when it comes to brand consistency. You might be saying “well, I already have a logo, a color palette, a website, AND a tagline! What else do I need?!” That’s a great start, but there’s always room to focus on your …
Why Your Brand Isn’t Converting: The Top 3 Mistakes You Might Be Making Read More »
There doesn’t seem to be an end in sight! As the use of social media continues to steadily increase with each new platform that surfaces, it’s up to you as a company to learn what to post on these various sites and why — because what you post on Facebook isn’t necessarily what you should …
Creating content doesn’t have to be complicated, but many of us tend to get overwhelmed as soon as we’re faced with an empty calendar: “How am I going to fill all of that blank space in?!” Our recommendation? Try to get in the groove of things by collecting a variety of weekly themes; this will …
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